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NPS Survey Module

Introduction​

Ask for the Net Promoter Score. NPS is a market research metric that asks respondents a survey question to rate the likelihood that respondents would recommend a company, product, or a service to a friend or colleague. Then, a second question asks the reason for the first answer.

Typical Use Cases​

nps_survey_demo

How to Use the Module​

Question​

This feature allows you to customize the specific question presented to consumers during their interaction with the nps survey.

Answer​

Set the different answers for promoters, passives and detractors. You can add different animations if you want to.

Other texts​

Choose the wording of e.g. placeholders.

Useful Tips​

  • Keep the question concise and easy to understand.
  • Maintain the essence of "likelihood to recommend" in your phrasing.
  • Consider your specific product/service when framing the question.
  • Ensure the question is relevant at the point in the customer journey where it's asked.

Variables​

The survey results are available as the following variables: ${nps_score}, ${nps_detractor_text}, ${nps_passive_text}, ${nps_promoter_text}, ${nps_text}.